Discover The 4 Intangible Secrets to Boost Your Online Sales

Imagine how wonderful it will be, to be your customer’s first choice. It is one of the most  important factors to consider if you want to build up a successful business. But the question ishow can people associate with your product or services in a positive way or rather FEEL positive about it?  How do you establish a connection with them?
How in the world do you do that? As the famously saying goes, "business is done between humans and not companies", which means there is an art of associating a positive tangible feeling about your intangible assets i.e your products or services in the minds of  your customers. In other words it is the process of establishing your services/products as the most desirable in people’s minds as compared to anyone else.We compiled 4 intangible secrets to boost your sales:

• Care: Caring helps build people’s confidence in your product/services. If you pay close attention to your customer’s problems and show them how your solution can solve that problem, you are on your way to build a loyal customer base for your business. Care becomes an added value asset to your product or solution.
• Convenience: Make it convenient for them to buy your products or services. Suppose you have an online apparel store and you are offering a discount for the holidays. So you can either write a line announcing the discount or be smart and place the actual price, cut it and then place the new discounted price. By doing this, you made it convenient for the client to see the exact discount they get while purchasing a particular product from you.
• Transparency: Be transparent in your delivery and increase your revenue. Let us suppose you have an online store and you have integrated a shipping method like fedex, UPS etc. Make sure that your user knows upfront the shipping cost for that product. The more transparent your process the more likely your sale.
• Build relationships: One of the best way to increase your online sales is to make sure your customers can communicate with their friends on your site. How? People are social beings, our need to share is a part of who we are, so whether it’s sharing what movie you are watching or what gifts you bought, the sharing between people helps your brand grow. If you can let the buyer incorporate your brand into their social story, you’ve scored free advertisement for your company.

Always remember that one of the best way to grow any business is references. To have a loyal customer base that will vouch for you, you need to be focused on what problems people face and make sure that your products/services make their lives better . If you have any problem or any idea that you will like to share you can contact me and I will get back to you in the next 24 hours.